Vile La Finca
12 months analysed
- 34 Creators activated
- 61 Pieces published
- 11.4 M Potential audience
- 73.5 h Estimated management hours saved
- €39,775 Estimated creator fees avoided
45 Stories + 15 Reels + 1 TikTok
VIVIO case studies
Influencer marketing for experiences
Seeing an experience in action helps people understand what it offers. VIVIO helped these businesses coordinate collaborations and track creator posts. The campaign records show the scale and continuity of each programme.
EVA Madrid
14 months analysed
- 25 Creators activated
- 66 Pieces published
- 4.6 M Potential audience
- 60 h Estimated management hours saved
- €22,033 Estimated creator fees avoided
50 Stories + 16 Reels
JG Fitness
7 months analysed
- 36 Creators activated
- 507 Pieces published
- 55.3 M Potential audience
- 129 h Estimated management hours saved
- €209,225 Estimated creator fees avoided
424 Stories + 43 Reels + 40 TikToks
How to read the results
Potential audience adds up the audiences of the creators involved. One person may follow multiple creators. Reach on owned social channels is measured separately in the Digital Dashboard.
Estimated creator fees reflect what the content produced through exchange collaborations would have cost at market rates. Hours estimate time saved on discovery, coordination and follow-up.
Sources for the figures: VIVIO case study reports and the Digital Dashboard where indicated.